The many years of engagement with storytelling have resulted in a veritable library in the IMPACT office.
Since we are happy when the storytelling community grows and grows, we have reviewed this library and compiled the truly worthwhile books on the subject.
Overview
Annette Simmons - Whoever tells the best story wins Petra Sammer - Storytelling. The future of PR and marketing Frenzel/ Müller /Sottong - Storytelling Robert Fulford - The triumph of the narrative Maxwell/ Dickman - The elements of persuasion
Scientific & Neuropsychological background
Mieke Bal - Narratology Larry Brooks - Story Engineering Kendall Haven - Story Proof Christian Salmon - Storytelling
Leadership
Stephen Denning - The Leaders Guide to Storytelling Geoff Mead - Telling the Story. Heart & soul of successful leadership Jim Loehr - The Power of story Jay Golden - Retellable: How Your Essential Stories Unlock Power and Purpose
PR, Sales, Digital & Content Marketing
Jonah Sachs - Winning the Story Wars Petra Sammer - Storytelling
Presenting on Stage
Doug Stevenson - The Story Theater Method Carmine Gallo - The Storytellers secret
Script, Drama & Hollywood
Marietheres Wagner - Principle Hollywood Edgar V. Cossart - Story tells, Story sells John Yorke - Into the Woods David Mamet - Three uses of the knife Olson/ Barton/ Palermo - Storytelling Connection. Hollywood meets Critical Thinking Robert McKee - Story Ari Hiltunen - Aristotle in Hollywood Mark/ Pearson - The Hero and the Outlaw
Corporate & Branding
Gabrielle Dolan - Stories for work. The essential guide to Business Storytelling Michael Loebbert - StoryManagement Jim Signorelli - Storybranding Laurence Vincent - Legendary Brands Peter Guber - Tell to win Peg. C. Neuhauser - Corporate Legends & Lore Fog/ Budtz/ Yakaboylu - Storytelling. Branding in practice Terence Gargiulo - The strategic use of stories in organizational communication & learning Terence Gargiulo - Once upon a time Shawn Callahan - Putting stories to work
Theo Hendriks - Corporate Stories - articulating, telling and anchoring
Theo Hendriks - No story no glory
David Hutchens - Circle of the 9 muses