Scientific & Neuropsychological background
Mieke Bal – Narratology Larry Brooks – Story EngineeringKendall Haven – Story ProofChristian Salmon – Storytelling
Leadership
Stephen Denning – The Leaders Guide to StorytellingGeoff Mead – Telling the Story. Heart & soul of successful leadershipJim Loehr – The Power of story
PR, Sales, Digital & Content Marketing
Jonah Sachs – Winning the Story WarsPetra Sammer – Storytelling
Presenting on Stage
Doug Stevenson – The Story Theater MethodCarmine Gallo – The Storytellers secret
Script, Drama & Hollywood
Marietheres Wagner – Prinzip HollywoodEdgar V. Cossart – Story tells, Story sellsJohn Yorke – Into the WoodsDavid Mamet – Three uses of the knifeOlson/ Barton/ Palermo – Storytelling Connection. Hollywood meets Critical ThinkingRobert McKee – StoryAri Hiltunen – Aristoteles in HollywoodMark/ Pearson – The Hero and the Outlaw
Corporate & Branding
Gabrielle Dolan – Stories for work. The essential guide to Business StorytellingMichael Loebbert – StoryManagementJim Signorelli – StorybrandingLaurence Vincent – Legendary BrandsPeter Guber – Tell to winPeg. C. Neuhauser – Corporate Legends & LoreFog/ Budtz/ Yakaboylu – Storytelling. Branding in practiceTerence Gargiulo – The strategic use of stories in organizational communication & learningTerence Gargiulo – Once upon a timeShawn Callahan – Putting stories to work
Theo Hendriks – Corporate Stories – verwoorden, vertellen en verankeren
Theo Hendriks – No story no glory